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Brand Dossier

MaidPro

FDD-based analysis. Item-level data. No franchisor input.

Rank #395 on Entrepreneur 2026MaintenanceFDD issued 4/10/2026
Ranking ContextRanking from Entrepreneur Media's 2026 Franchise 500. Zorzee is independent and not affiliated with Entrepreneur Media.
Source File2026 Franchise Disclosure Document
About the Brand

About MaidPro

MaidPro franchises residential and commercial cleaning businesses that operate under the MaidPro system and Marks within a designated service territory. As of December 31, 2025, MaidPro had 255 franchises in the United States and 14 in Canada providing cleaning and related services to individuals and businesses. MaidPro competes with corporate cleaning companies, self-employed cleaners, and franchisees of other cleaning concepts, and describes the business as not seasonal.

Source: Entrepreneur 2026 ranking/profile data and Franchise Disclosure Document, rewritten by Zorzee

Investment Summary

The Numbers At a Glance

Total Investment Range
$109,860 to $158,650
FDD Item 7
Franchise Fee
$45,000
Development fee: $0 separate development fee disclosed for the standard single-unit franchise; initial franchise fee and renewal/transfer fees are separate Item 5/17 economics.
FDD Item 5
Royalty + Fees
6%
Royalty: 6%; Brand/ad fund: 2%.; Royalty with stated minimums: 6%, 12 months, $15,000,, $800, 2.5%.; Brand Fund Fee...
FDD Item 6
Earnings Claim
Pro exclusive
The disclosed sales or revenue metric, sample, range, and read are included in Pro.
FDD Item 19

Every value here comes straight from the FDD; anything not yet source-verified stays blank rather than estimated. The Pro figures and full interpretation unlock with a Pro membership.

The FDD Data Table

Everything the 2026 Filing Discloses

Every data point Zorzee tracks for this brand, in FDD Item order. Missing source data stays blank; Pro-only interpretation remains locked.

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ItemData PointValueSource
Item 3Litigation Actions (total) 2 actions disclosed FDD Item 3
Item 5Initial Franchise Fee The Initial Franchise Fee is $45,000 (Item 5, p.17). FDD Item 5
Item 5Development Fee $0 separate development fee disclosed for the standard single-unit franchise; initial franchise fee and renewal/transfer fees are separate Item 5/17 economics. FDD Item 5
Item 6Royalty Fee Royalty with stated minimums: 6%, 12 months, $15,000,, $800, 2.5%. FDD Item 6
Item 6National Media Fund Pro FDD Item 6
Item 6Corporate Ad & Development Fund Pro FDD Item 6
Item 6Total Ongoing Fee Burden Pro Calculated (Item 6)
Item 7Total Investment (low) $109,860 FDD Item 7
Item 7Total Investment (high) $158,650 FDD Item 7
Item 8Required Purchases (food/supplies) Pro FDD Item 8
Item 11Franchisor Assistance Pro FDD Item 11
Item 12Exclusive Territory Pro FDD Item 12
Item 12Territory Size Pro FDD Item 12
Item 15Operating Participation Pro FDD Item 15
Item 17Initial Term Length Pro FDD Item 17(a)
Item 17Renewal Terms Pro FDD Item 17(b)-(c)
Item 17Required Remodel at Renewal Pro FDD Item 17(c)
Item 17Termination Triggers Pro FDD Item 17(f)-(h)
Item 17Transfer Fee Pro FDD Item 17(m), Item 6
Item 17ROFR Provisions Pro FDD Item 17(n)
Item 17Post-Termination Non-Compete Pro FDD Item 17(r)
Item 19Revenue Metric Disclosed Pro FDD Item 19
Item 20Total Franchised Units (2025) 255 FDD Item 20
Item 20Company-Owned Units (2025) 0 FDD Item 20
Item 20Total System Net Unit Growth (YoY) +19 FDD Item 20
Item 20Terminations Pro FDD Item 20
Item 20Agreements Signed, Not Yet Open Pro FDD Item 20
Item 21Audited Financials Pro FDD Item 21
Pro Data Points Locked
The free table maps every data point to its FDD source. Pro fills in the values and interpretation that require the full read.
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The Signal Tracker

Five Signals From the 2026 Filing

Each signal turns one part of the filing into a read a buyer can act on. Strength means the disclosed data is favorable. In Line means it is typical for the category. Deal-Specific means the term is populated but you still have to model it against your own deal. Concern means the disclosed data is a real risk. The read is free. The reasoning behind it is the Pro read.

Fee Structure
Deal-Specific
FDD Item 6
The Pro Read

Fee terms are disclosed in Item 6. The full ongoing fee burden and the supporting math are included in Pro.

Unit Economics
Strength
FDD Item 19
The Pro Read

MaidPro provides a substantive Item 19 with a systemwide financial performance representation covering nearly all mature franchised outlets, and it breaks the results out by quartile so prospects can see the spread rather than a single headline number. The figures are top-line consumer sales, not profit, so operating costs must be modeled separately. The breadth and quartile detail make this a relatively strong revenue disclosure.

Litigation History
Deal-Specific
FDD Item 3
The Pro Read

FDD Item 3 discloses 2 actions. Case names, allegations, procedural posture, and source quotes are locked in Pro.

Operator Validation
Strength
FDD Item 20
The Pro Read

The system grew by 19 units in 2025 to 255 total, all franchised.

Term & Exit Terms
Deal-Specific
FDD Item 17
The Pro Read

The initial franchise term runs five years, with a renewal right to a further five-year term if conditions are met. Transfer, right-of-first-refusal, franchisor purchase-option, and post-term non-compete provisions are all disclosed.

Five Reads In. The Reasoning Is Locked.
You can see where each signal lands. Pro gives you the why: the math, the source detail, and what to validate before you act.
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Item 19: Earnings Disclosure

What the Earnings Claim Says, and What It Does Not

Item 19 earnings data is disclosed for MaidPro. The unit sales or revenue metric itself remains locked in Pro; the caution below stays free.

What the Claim Discloses
Disclosed Sales or Revenue Metric
Pro
Median Unit Metric
Pro
Sample Size & Coverage
Pro
High / Low Range
Pro
Percent Meeting or Beating the Average
Pro
What the Disclosure Excludes
Pro
What the Number Doesn't Tell You
Free, because misreading Item 19 is one of the costliest mistakes a first-time buyer can make.
  • Item 19 reports the disclosed sales or revenue metric. That is not profit, and not a forecast of what you would personally take home.
  • An average and a median are not the same number. Know which you are shown and how far apart they sit.
  • What reaches you is whatever survives operating costs and debt service. Item 19 never shows that figure.
Earnings Read Locked
Pro turns the disclosed fields into a read: whether the average is trustworthy, what the disclosure leaves out, and the year-one revenue number Zorzee would underwrite.
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Unit Count and Trajectory

A System Still Expanding

Total Units
255
Latest sourced FDD year
Franchised
255
FDD Item 20
Company-Owned
0
FDD Item 20
Total System Net Change (YoY)
+19
Latest total-system change
Total System Units, Latest Available FDD Years
255
2024
255
2025

MaidPro trajectory is shown only where source-backed. Missing Item 20 fields stay blank inside the locked layout instead of removing the section.

Source: FDD Item 20 where present. Total system units, franchised plus company-owned. Not financial advice.

Beyond the Net Number
A net unit count is not the same as healthy stores. Pro breaks out openings, closures, terminations, and what the trajectory signals.
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Litigation History

What FDD Item 3 Discloses

2 actions disclosed in FDD Item 3. Case-level detail remains locked in Pro.

Case 01
Item 3 action disclosed
Case-level detail locked in Pro
The Read · Pro
Case 02
Item 3 action disclosed
Case-level detail locked in Pro
The Read · Pro
What a Litigation Count Doesn't Tell You
Free, because a raw lawsuit count is one of the most misread lines in any FDD.
  • A count means nothing without scale and time. Always compare it to system size and years covered.
  • The pattern matters more than the total. Repeated allegations matter more than isolated disputes.
  • Concluded and open matters are not the same weight. Open matters require different diligence than old resolved matters.
Litigation Read Locked
Pro gives the case-by-case read: allegations, status, scale context, and whether any pattern matters before signing.
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Editorial Analysis

The Zorzee Read

The Zorzee Take
The editor's synthesis: what the filing actually means once the numbers, diligence, and operator reality are weighed against each other. The Take names what matters, what does not, and what must be validated before any decision.
The Read · Pro
The Inversion
Charlie Munger's rule: to understand a thing, study how it fails. Zorzee stress-tests every brand against forecasting, site selection, management depth, and exit math. The framework is free. Which modes bite hardest for this brand, and the fix for each, is the read.
The Failure-Mode Read · Pro
The Editorial Read Is Locked
Pro unlocks the full Zorzee read on MaidPro: the editorial synthesis, the math behind the numbers, and the failure modes the filing reveals. Zorzee briefs the decision; you make it.
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Zorzee editorial. Independent analysis. No franchisor review or approval. Not financial advice.

The Decision

You've Seen the Filing. The Read Is Still the Missing Piece.

The filing tells you what MaidPro costs to open. Pro adds the read on whether the numbers work for you, in your market, and whether this brand is a business or a job you bought.

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This Dossier
  • The full read behind all five Signal Tracker verdicts
  • Pro FDD data points from fee burden through Item 17 and audited financials
  • The Item 19 earnings read where disclosed
  • The litigation and system-health read
  • The Zorzee Take and failure-mode analysis
Your Pro Membership
  • The Zorzee Report Pro every Tuesday, one franchise decoded each week
  • The full Signal Tracker across the portal
  • The Zorzee Files: FDD guides, DCF templates, and pro forma models
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Four months of research and more confused than when you started?

You've seen the filings and the numbers. What none of it tells you is whether this is a business that fits your money and your life. That is what fifteen minutes with a Zorzee-approved independent Franchise Consultant is for: whether this brand belongs on your shortlist, and what to validate before it does. Working with one costs you nothing and carries no obligation. Your franchise fee is the same whether you use one or not.

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A Zorzee-approved Franchise Consultant never charges you. A franchisor pays the consultant a commission only if and when you decide to invest in a franchise they introduced you to. The analysis on this page earned nothing the moment you read it, no matter what you do next. That firewall is structural, not a promise: Zorzee's editorial earns no commission from franchise placements.

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