The Zorzee Report

One franchise. Both sides of the story. Every Tuesday.

Independent franchise research for people putting real capital on the line. Free readers get the Tuesday breakdown. Pro readers get the Signal Tracker, the Inversion Brief, and the Owner Brief when a brand is worth a closer look.

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Independent franchise research. Built to help you decide what earns more of your time.

Four Months of
Research. No Closer
to a Decision.

Every option sounds like the right one when someone gets paid for the click. Zorzee gets paid by readers. One weekly read gives you what the documents say, what the numbers imply, and whether the brand earns more of your time.

500+Franchise brands tracked
81+Founder interviews behind the method
$321KItem 7 cost variance found inside a single category
TuesdayNew Report, every week

Read the sources.
Run the numbers.
Validate the story.
Decide with clarity.

Each issue turns a heavy franchise search into four steps: source the documents, run the numbers, validate the story, and decide what comes next.

Step 01

Sources

FDDs, public filings, fee tables, litigation notes, outlet counts, and category signals. The facts come before anyone’s opinion.

Step 02

Numbers

Fees, royalties, startup costs, working capital, and Item 19 data get turned into the buyer-level questions that drive a real investment decision.

Step 03

Validation

The franchisor’s story gets checked against owner conversations, public reviews, forums, ratings, and market signals.

Step 04

Clarity

You leave each Report knowing whether the brand earns more time, deeper validation, or a clean pass.

Four Reports a month. One clear path through a subindustry.

The Zorzee Report follows a simple monthly rhythm. The first Tuesday opens a subindustry. The next three Tuesdays go brand by brand inside it. Pro readers also get the monthly Inversion Brief and the Owner Brief.

First Tuesday

Market Map

A subindustry overview before any single brand. Market size, operator profile, common tradeoffs, and the numbers that decide whether the category fits your goals.

Next three Tuesdays

Brand Reports

One franchise at a time. What the filing discloses, what the fee stack implies, what the model needs from you to work, and the questions that show whether the brand fits your capital, your lifestyle, and your goals.

Pro only

Invert the Case

A Charlie Munger style check that flips the case both ways. What has to go right. What could go wrong. What the math shows when you read it without the pitch.

Pro only

Owner Brief

A monthly Pro read on franchise industry movement, funding changes, legal updates, ownership shifts, and the broader business context that affects serious buyers.

Turn franchise research into a decision you can defend.

Every Tuesday, Zorzee reads the filings, the fees, the economics, and the operator questions behind one subindustry or brand. Free gives you the weekly breakdown. Pro adds the Signal Tracker, the Inversion Brief, and the Owner Brief when a brand is worth a closer look.

Free Weekly Newsletter

The Zorzee Report

Free. Every Tuesday.
  • One franchise covered in plain English, every Tuesday
  • FDD fees, cost ranges, and Item 19 numbers in context
  • Filing signals, deal flow, and market moves worth tracking
  • Operator-level questions worth asking before you commit
  • Full archive access plus the Zorzee Portal public pages
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PRO LAYER, AVAILABLE NOW

Zorzee Report Pro

Founding rate: $9 a month. Locked for life.
  • Everything in the free Report
  • Signal Tracker: running list of green flags, red flags, and item-level notes across covered brands
  • Monthly Inversion Brief for shortlist-stage decisions
  • Pro-only Owner Brief on industry shifts, funding moves, legal changes, and ownership turnover
  • 10% off everything in the Zorzee Files
Lock In My Founding Rate
No long-term commitment. Cancel anytime. Founding subscribers keep the $9 rate for life.

Recent Reports

Each Report covers one issue, sources it back to the filing, and ends with the next question to bring to your shortlist.

Issue 001

Home Care: The Growth Is Real. The Operator Side Is Harder.

The demand case is real. The operator case is more complicated. This issue separates category demand from business-model reality.

Read Issue
Issue 002

One You Love Homecare: Two Owners, Two Outcomes

Same system, similar timing, very different results. The filing does not explain why. The data points to the questions.

Read Issue
Issue 003

Private Pay Home Care: What to Check Next

A practical follow-up to the home care file. What changed, what to verify, and which questions belong in the next brand conversation.

Read Issue