Which Franchise Brings In More?

Del Taco vs Taco John's

See which one brings in more, and what it costs to get there, read straight from the filings. Independent: no commissions, no franchisor revenue.

One opens for $1,286,750 less. The other brings in $353,009 more a year.
Del Taco lists an Item 7 opening range of $1,497,200 to $3,321,000, compared with $811,400 to $2,034,250 for Taco John's. Del Taco reports an Item 19 average of $1,613,899 and median of $1,541,335; Taco John's reports an average of $1,260,890 and median of $1,176,775, with Del Taco higher on average by 28%. Del Taco has the larger Item 20 system, 594 units versus 327 for Taco John's; Taco John's has fewer Item 3 actions, 1 versus 9 for Del Taco. Both averages sit above their medians, so model the median for your own location. Independent analysis, no commissions, no franchisor revenue.
The Filing, Not the Pitch

One of These Numbers Decides Whether the Next Ten Years Work

MetricDel TacoTaco John's
Cost to openFDD Item 7$1,497,200 to $3,321,000$811,400 to $2,034,250 Lower entryItem 7 spans four model charts (PDF pp.24-26). Range endpoints: non-traditional low $454,175 to traditional freestanding high $2,034,250 (cover page and model charts: freestanding traditional $811,400-$2,034,250; endcap traditional $802,310-$1,418,750; drive-thru freestanding $1,066,100-$2,010,750; non-traditional $454,175-$843,000). Existing brand JSON item7_investment_low $454,175 / high $2,034,250 is CONFIRMED accurate against the source.
Total ongoing feesFDD Item 69%Variable fee model
Average unit revenueFDD Item 19$1,613,899 Higher$1,260,890
Median unit revenueFDD Item 19$1,541,335$1,176,775
System sizeFDD Item 20594 Larger327
LitigationFDD Item 39 actions1 actions Fewer

Item 19 reports historical gross revenue, not profit. It does not include your labor, rent, debt service, or owner pay.

Where to Look Closer

Some Signals Are Real Strengths. Others Hinge on Your Deal

SignalDel TacoTaco John's
Fee Structure(Item 6) Deal-Specific In Line
Unit Economics(Item 19) Strength Strength
Litigation History(Item 3) Deal-Specific In Line
Operator Validation(Item 20) In Line Concern
Term & Exit Terms(Item 17) Deal-Specific Deal-Specific
Now It's About Your Deal

The Numbers Don't Tell You Which One to Buy.
The Read Does

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The Filing Won't Tell You Which

An Investment, a Job, or a Lemon?

Which one you get comes down to the operator behind the brand, your market, and how you'd run it. Telling those apart takes someone who's read hundreds of them, before it's your money on the line.

Four months of research and more confused than when you started?

You've seen the filings and the numbers. What none of it tells you is whether this is a business that fits your money and your life. That is what fifteen minutes with a Zorzee-approved independent Franchise Consultant is for: whether this brand belongs on your shortlist, and what to validate before it does. Working with one costs you nothing and carries no obligation. Your franchise fee is the same whether you use one or not.

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Don't Take Our Word for It

Every Number Names Its Source

Quick Answers

Questions Buyers Ask About Del Taco vs Taco John's

Short, sourced answers to what buyers actually search.

Does Del Taco or Taco John's cost more to open?

Taco John's costs less to open, $811,400 to $2,034,250 under Item 7, versus $1,497,200 to $3,321,000 for Del Taco.

Which makes more money, Del Taco or Taco John's?

Del Taco reports higher revenue, an Item 19 average of $1,613,899 versus $1,260,890 for Taco John's. Item 19 is gross sales, not profit.

Which has more litigation, Del Taco or Taco John's?

Del Taco discloses more, 9 Item 3 actions versus 1 for Taco John's.

Which is bigger, Del Taco or Taco John's?

Del Taco is larger, 594 Item 20 units versus 327 for Taco John's.

Which is the better franchise, Del Taco or Taco John's?

Zorzee doesn't rate franchises good or bad; it depends on your capital, your market, and how you'd run it. Taco John's has the lower entry cost, and Del Taco reports the higher Item 19 average.

The Real Question

Ever Wondered Which One's Actually Better?

The Field's Bigger

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Independent analysis, no commissions, no franchisor revenue.